![]() ![]() This blog became very popular within the tech startup community. He began writing his lessons from starting a successful startup on a blog. It wasn’t until he found a whole new process for growing a startup that he could achieve significant success. In fact, the first two startups he was involved with failed spectacularly. After this, Ries started advising other exciting tech startups and consulting with large companies like Intuit who wanted to know how to grow a business rapidly.īut Eric Ries was definitely NOT born a business wizard. Soon, IMVU signed up tens of millions of users and they achieved annual revenues of over $50 million. But then Ries changed his approach to growing the startup and everything changed. They couldn’t attract any users or make a profit. That’s why the business really struggled in the beginning. Nobody had ever done anything like that before successfully. ![]() Eric Ries co-founded the company IMVU, a startup which lets you chat with people all over the world using your own custom 3d avatar.ĭoes that sound like a weird idea? Well, it was. ![]()
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